The Oriental Fashion Show shines Moroccan artistic creativity

The 50th edition of the Oriental Fashion Show (OFS), a major oriental haute couture event founded by the Moroccan Hind Joudar, shone a thousand lights on Moroccan and oriental artistic know-how and creativity.

Thanks to the work of the ”Silk Road and Al Andalus” association, the Oriental Fashion Show, which took place on January 24 and 25, confirmed its status as an unmissable event during the week of the Parisian fashion, according to a press release from the organizers.

Five oriental fashion shows honored no less than 16 designers from all over the world, with particularly the show of Moroccan Lalla Aïcha Mouatassim, for her eponymous brand Mautassin, which was undoubtedly one of the highlights of the event. , we specify. His work with finesse and subtlety offers very beautiful creations around the Moroccan caftan.

For Hind Joudar, highlighting the Kingdom’s cultural and clothing heritage is at the heart of her approach and the mission of her association.

This vision created emulators in the Eastern world. It is thus, thanks to this impetus given by the Oriental Fashion Show and its enhancement of the Moroccan caftan that many designers have wanted, in turn, to revisit and reinterpret the traditional outfits specific to their country, to their region.

Flagship event of the “Silk Road and Al Andalus” association, whose ultimate goal is to promote an art of living, a know-how that is part of a universal heritage, the Oriental Fashion Show was created by Hind Joudar in 2004.

Based in Paris, the event makes it an honor to travel the world and the high places of fashion with high media potential: Paris, London, Milan, Doha, Kuwait, Marrakech, Moscow. He also went on an exploratory mission to distant lands such as Almaty (Kazakhstan), Samarkand (Uzbekistan), or Dushanbe, the capital of Tajikistan.

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