Nama Holding takes a minority stake in the Vita Couture Group

Nama Holding, an investment company dedicated to the development of industrial sectors with a high export content, owned by CDG Invest, the investment branch of the CDG Group, announces the acquisition of a minority stake in the capital of the Vita Couture Group.

Founded in 2013 by Mohammed Boubouh and Mohamed Benajiba, the Vita Couture Group is an industrial platform in the clothing sector, providing major international and national clients with a complete “one-stop-shop” service offering covering the entire ready-to-wear clothing production supply chain, from design to final delivery. Since its creation, the Vita Couture Group has experienced sustained growth marked by the strengthening of all the components of the “finished product” supply chain, essentially the creation, development and sourcing capacities as well as the strengthening of its production ecosystem. .

Through this investment, the founders of the Vita Couture Group and Nama Holding have the ambition to consolidate the fundamentals of Vita Couture as a benchmark player in the finished product segment and to commit the group to a new stage of growth. , in particular through the continued diversification of target markets, the deepening of the “sustainability” component in the value chain as well as the expansion of the product portfolio.

The partnership with Vita Couture is fully in line with Nama Holding’s investment strategy aimed at supporting the development of exporting industrial sectors, including the textile and clothing sector, a sector which has a strong capacity to sustainably pursue its growth dynamic. growth and transformation in line with new consumer trends, profound transformations in value chains, and sustainable development issues.

Mohamed Boubouh, co-founder of the Vita Couture Group declared to be “delighted to have CDG Invest, through the Nama fund, as a strategic partner, because we are convinced that through their support and their industrial vision, we would be able to accelerate our growth and achieve our ambition. »

For his part, Salaheddine Kamali, Managing Director of Nama Holding explained that “The opportunity to support the Vita Couture Group corresponds perfectly to our investment thesis, but the central motivation behind this investment remains above all the opportunity to support a duo of entrepreneurs of high quality and with a clear vision for their group, endowed with a perfect mastery of their industry and a deep passion for their job. »

The final completion of the transaction is subject to the lifting of the usual conditions precedent.

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