AHIF 2022: A comeback to promote tourism business opportunities in Morocco

The Africa Hospitality Investment Forum (AHIF) marks its return after four years of absence following the health crisis caused by the pandemic. Initiated by the Moroccan Society of Tourism Engineering (SMIT), this mass of international scope around tourism investment will be held from November 2 to 4, 2022 at the Fairmont Taghazout hotel in Agadir.

Agadir was chosen to host this prestigious event to mark the turning point of economic and tourist growth that this destination will take in alignment with the royal orientations aimed at making the city of Agadir an economic pole linking the northern and southern parts of Morocco, by operating the junction between Tangier in the North and Oujda in the East on the one hand, and our Saharan Provinces, on the other hand.

A meeting place that brings together the community of the tourism and hotel investment ecosystem of the African continent and beyond, AHIF is the place to network for high-level personalities, first-rate decision-makers, investors, renowned hoteliers like Hilton, Mariott, IHG Hotels & Resorts, Louvre Hotels Group, Radisson Hotel Group, W Hospitality Group, Westmont Hospitality Group, Selina, Tikida Group, V Holding, and many others…

Under the theme “Inspiring Hospitality Development Across Africa”, AHIF 2022 has a new look by adopting an innovative approach aimed at sealing strategic partnerships to promote tourism opportunities on the African continent but also to position Morocco, and more particularly , the Region of Souss Massa in the panorama of the world tourist conversation.

Organized in the form of panels, conferences, networking space and exhibitions, the AHIF 2022 edition promotes tourism investment with topical themes with a focus on global economic prospects and a projection towards Africa. , the African hotel and tourism potential, new perspectives for the development of destinations, good practices for financial development and management methods for better exploitation, sustainability in the hotel industry as well as the development of eco- continental tourism.

This forum is, according to its organizers, an opportunity to promote productive tourism investment, an essential lever for the revival of the national economy but also for the anchoring of Morocco in its Africa.

Previous Post Next Post